Sunday, December 4, 2011

Passion in a Bottle For the Everyday Entrepreneur

entrepreneur passionThink back to a time when you faced a difficult challenge that at the time seemed nearly impossible to overcome. Now think about how you felt once you finally discovered and implemented a solution. I have one such experience that I often return to in my mind's eye.


We had a large project that was fast approaching its start date. The project required a hefty up front investment on our part. Without this investment the project could not go forward. We had maxed out our credit lines and the bank flatly refused to give us any additional funds. I spent several weeks trying to come up with the funding but ran into obstacle after obstacle. We even contemplated telling the client we would not be able to do the project. I then went back to the original people who told us no. Our bank. They were even more adamant this time but I would not relent. This needed to happen or we were in big trouble. After about two hours of persuading, debating and arguing (no begging though), they agreed to give us the money. We went on to successfully complete the project with much fanfare and a hefty profit.

I cannot remember ever feeling so triumphant in my life. I thought to myself, if I could take this feeling and put it in a bottle and sell it, I would be a billionaire over night. Whenever someone ran into a brick wall they could simply take a drink and tackle the problem. A solution would surely follow 100% of the time. What would you pay for such a potion? Well, through an experiment this morning in my bedroom, I bottled this potion (okay, get your minds out of the gutter).

I have an important task that I have had a difficult time getting started on, so I went back into my memory bank and recalled a number of incredible triumphs, including the one above. I recaptured the moment exactly as it occurred. I pictured that exuberant, triumphant version of myself sitting across the table from me oozing with confidence as he recalled the events. He then went on to explain to me that those past triumphs were far greater and more difficult than the one before me. I totally let myself go and ran with the vision.

Then something magical happened. I leaped out of bed and attacked the task like a starving pit bull (sorry Amber for the pit bull reference). After a couple of hours, not only had I completed the original task, but tackled others as well. In fact, I only took a break to write this blog post.

I know some of you may be rolling your eyes but this really does work. However, it does require  knowing how to use your imagination. Isn't imagination the greater part of genius? Give it a try. Close your eyes and go back to your greatest triumph. Recall the doubt and uncertainty, then your ultimate victory. See that version of your confident self sitting across from you recapping the events. Let it simmer for a bit to fully capture the moment, then get to work on something. You will be surprised at the increased amount of energy, motivation and focus.

So there you have it. Passion in a bottle, and it didn't cost you anything. The next time you run into a brick wall, pull out this potion and take a healthy dose. You will be amazed at what you can accomplish.

I'm sure this is not an original idea, so if you have tried something similar please share in the comments section. I am eager to learn from you!

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